Top 10 Technical SEO Expert in the World in 2025
Looking for the best technical SEO minds driving real results in 2026? Here’s a list of the Top 10 Technical SEO Experts in the World who are reshaping the digital landscape through advanced on-site optimization, crawl efficiency, site architecture, Core Web Vitals, and technical audits. When it comes to dominating search engine rankings and optimizing websites for peak technical performance, only a select few have carved out a reputation as the Top Technical SEO Experts in the World. These experts aren’t just digital marketers—they’re architects of high-performing websites, skilled in crawling, indexing, Core Web Vitals, schema markup, site structure, and mobile-first SEO strategies. In this list, we highlight the Top 10 Technical SEO Experts in the World in 2025—individuals who are reshaping the future of search and helping brands scale to new digital heights 1. Nazar Ali Rajper Widely regarded as one of the best Technical SEO Experts in the World, Nazar Ali Rajper has made his mark with advanced SEO audits, crawl optimization, and technical site architecture. As the CEO of Znwebpro, he’s known for helping enterprise-level and mid-size businesses improve visibility through structured data, page speed optimization, and log file analysis. His work spans multiple industries, especially in automotive, healthcare, and local SEO, where he delivers tailored solutions. Nazar is also recognized for being a Google-recommended SEO solution provider in Pakistan and abroad. 2. Ann Smarty Ann Smarty is a household name in the SEO world. Known for her analytical mind and problem-solving skills, Ann excels in implementing scalable technical SEO strategies for content-driven websites. She’s the founder of Viral Content Bee and has contributed to major publications like Search Engine Journal. Her ability to diagnose and fix crawl issues, canonicalization problems, and broken internal links has made her one of the top Technical SEO consultants in the world. She’s also a trusted advisor for SaaS businesses and eCommerce platforms looking to enhance search engine performance. 3. Cindy Krum Cindy Krum, founder and CEO of MobileMoxie, is a pioneer in mobile-first indexing and mobile SEO. She is known for her innovative strategies around JavaScript SEO, Progressive Web Apps (PWAs), and voice search optimization. Her work is essential for businesses transitioning to a mobile-first world. Cindy’s deep understanding of how Google interprets structured data and mobile content renders her one of the most influential Technical SEO experts globally. She continues to guide brands to achieve technical excellence in mobile SEO environments. 4. Eli Schwartz Eli Schwartz is the author of Product-Led SEO and one of the top minds in the SEO industry today. Specializing in enterprise-level technical SEO audits, Eli helps tech companies, SaaS platforms, and eCommerce sites improve their crawlability and visibility. His ability to translate complex SEO issues into business outcomes makes him a top Technical SEO consultant in the world. He’s known for optimizing large-scale websites with millions of pages, fixing indexation issues, and improving organic traffic through data-driven strategies. 5. Lily Ray Lily Ray is a Senior Director of SEO and Head of Organic Research at Amsive Digital. She is best known for her work in technical SEO, E-A-T (Expertise, Authoritativeness, Trustworthiness), and Google algorithm updates. Lily regularly shares insights on crawl health, site architecture, and structured data to ensure search engines fully understand and reward web content. Her data-driven and research-backed approach has earned her recognition as one of the leading Technical SEO specialists in the world in 2025. 6. Mandeep Singh Chahal Mandeep Singh Chahal is a highly respected Technical SEO expert from India, known for simplifying complex site errors and improving SEO health scores through meticulous audits. His agency, SEO Discovery, serves global clients in the tech, healthcare, and finance sectors. Mandeep specializes in resolving technical issues like redirect loops, XML sitemaps, broken schema, and optimizing for Core Web Vitals. With a passion for learning and innovation, he has grown to become one of the top SEO consultants worldwide with a keen eye for technical details. 7. Ian Lurie A digital marketing veteran, Ian Lurie brings over two decades of experience in the SEO industry. As the founder of Portent, Ian has helped countless businesses improve their technical SEO foundations, ensuring faster load speeds, better site structure, and optimal indexation. He emphasizes using analytics, log file analysis, and server response checks to improve SEO performance. Ian is one of the best technical SEO minds in the world, and his teaching style has educated thousands of SEO professionals across the globe. 8. Joost de Valk Joost de Valk is the founder of Yoast SEO, the world’s most popular SEO plugin for WordPress. His deep knowledge of technical SEO—particularly around on-page SEO, schema, canonical tags, and WordPress optimization—has made him a go-to name among webmasters. Joost’s tools and blog posts have influenced millions of SEO strategies worldwide. As a Technical SEO specialist, he ensures that web content aligns with Google’s latest technical requirements while remaining user-friendly and accessible. 9. Kevin Indig Kevin Indig is a growth advisor and former Director of SEO at Shopify and G2. His technical knowledge spans large-scale SEO architecture, international SEO, and algorithmic SEO. Kevin regularly publishes content on how businesses can leverage machine learning and data science to strengthen their technical SEO infrastructure. He’s widely respected for managing complex SEO projects involving millions of pages and is considered a leading SEO thought leader in 2025 with a deep technical foundation. 10. Shinoy Rajendraprasad Shinoy Rajendraprasad is a rising name in the SEO community, recognized for his ability to bridge the gap between web development and SEO. With expertise in schema markup, Core Web Vitals, and advanced server-side rendering techniques, Shinoy has quickly established himself as one of the top technical SEO freelancers in the world. His work in international SEO and optimizing multilingual websites has made him a favorite among global clients looking for precise and scalable SEO solutions. Final Thoughts Whether you’re a brand looking to dominate the search engine results or a digital marketer seeking inspiration, these Top 10 Technical SEO Experts in the World in